New Year. New Name. Renewed Commitment

It’s been a long time coming. When Andy Reiser launched this company in 2006, the name he chose for it was clear as day. After all, Strategic Funding was what the company was built to do – provide capital to business owners who would apply it strategically to strengthen their businesses. The company grew, financing…

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How Artificial Intelligence is Driving Customer Experience

Artificial intelligence (AI) uses computers to mimic and perform intelligent tasks that normally require human brainpower. AI can adapt when interacting with humans by using speech recognition, language translation and visual perception to execute decision-making tasks. International Data Corporation, a marketing intelligence and service company, predicts that by 2019, 40 percent of digital transformation initiatives…

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7 Reasons Asset Based Financing Might Make Sense for Your Fast-growing Company

Fast-growing businesses may face a problem financing an expansion. But asset based financing may offer advantages over more traditional methods of borrowing money. Here’s what you need to know. How asset based financing works. Imagine that you are running a retail apparel company and need cash to grow your business. Instead of applying for a…

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Finding Your Voice: How to Use Voice Searches for Your Business

When consumers want to find a movie time, or decide what herbs to add to their pasta, or do any number of things, they often ask Siri®. Or Alexa®, Cortana®, or Echo®. Voice-search technologies are rapidly popping up on people’s phones and in their living rooms across the country. But should you use voice searches…

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5 Tech Terms Business Owners Should Know for 2019

The internet of things, machine learning and blockchain may seem like high-tech jargon only tech gurus use, but these technologies can offer low-cost opportunities to improve a business’s security, efficiency, and productivity. Here are five tech terms business owners should know for 2019. 1. Voice Recognition Technology (VRT) If you haven’t considered using VRT in…

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Everything You Always Wanted To Know About Cash Flow Statements But Were Afraid To Ask

Editor’s Note: This is one of an eight-part series about key financial terms all entrepreneurs should know.  Never heard the term “Cash Flow Statement”? The good news is that it’s almost exactly what it sounds like! And, by the end of this article, even a financial-terms-novice can feel comfortable reviewing and discussing a cash flow statement…

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Why Isn’t My Email Marketing Working?

You’ve made email marketing a key part of your marketing strategy. You’ve carefully compiled your email list, created some beautiful email designs, and wrote some amazing copy…. So why aren’t isn’t your email marketing getting a response? There is no one definitive explanation of why an email marketing campaign doesn’t perform.  But, there are best…

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