Any small business owner stuck between buying or renting essential equipment knows that the query is not a simple binary. Making a choice you are firmly satisfied with requires both a full understanding of your current financial standings as well as a clear picture of where you anticipate your business to stand in the future. […]
As the tides come in on another annual tax filing deadline, there is perhaps no better time for small business owners to reevaluate their current tax record management structure. An outsider may not realize how much work goes into managing and maintaining tax records for a small business but those in the know are all […]
What Is a “Toxic Work Environment”? “Toxic Work Environment” is a phrase that evolved into a buzzword notably fast; while the business world at large is quick to use this phrase as a catchall for any kind of “bad” workplace, toxic work environments have very specific warning signs that, if understood by managers, owners, and […]
One of the more frustrating rituals small business owners know all too well is putting out a job listing and finding no suitable candidates. Worse is finding a perfect candidate but not aligning on payment. Hiring has become a frustration, especially for small businesses who may not be able to compete dollar-for-dollar with corporate neighbors […]
You’re likely familiar with the structure of modern job boards. Indeed, LinkedIn, and the several other major players in connecting employers with candidates have streamlined and centralized the hiring process but, in its wake, has created an incredibly competitive space… for employers. Prospective employees may scroll through thousands of job listings and only glance at […]
Action loyalty, in short, is the grand culmination of cognitive, affective, and conative loyalty blasting in a crescendo emblematic of what most business owners would consider true loyalty. To achieve action loyalty with your customers is to reach a true synchronicity with the human who is patronizing your business; your business is a piece of […]
Financial literacy has been a moving goal post throughout the digital age. Modern financial technology has majorly shaken up how consumers and business owners alike manage their capital and if current trends are any indication, financial literacy is by no means a simple or straightforward goal to achieve. Only the savviest and most adept business […]
Beginning with a magnificent bang in the city of Philadelphia in 1970, Earth Day is a momentous modern celebration of our ancient home. From that celebration onward, April 22 and often the entire encompassing week have been dedicated to education and activism for the preservation of the Earth and its natural beauty. A modern term […]
When most people talk about “customer loyalty,” they often are actually talking about the more specific loyalty styling “conative loyalty” without knowing it. While there are several means to characterize “customer loyalty,” the loyalty most business owners desire is that which brings customers back to their business. Conative loyalty is an essential concept for business […]
Consumers who choose to shop at small businesses often take genuine pride in it. Patronizing a small business is (more times than not) a deliberate choice to avoid a big corporate name or support those businesses that give the community individuality, flavor, and spice. Small businesses ought to be proud of their community and vice […]
